Being a barista in Oman is not just a profession but a lifestyle that combines artistry, technology, and the joy of connecting with people. With the coffee industry flourishing, professionals are poised to enjoy an exciting and dynamic future. In recent years, the barista profession has gained significant popularity in Oman, driven by the growing interest in coffee culture. The growing demand for great baristas in the labor market is also evidenced by the growing number of requests from employers. In particular, one of the most popular job search platforms, Layboard, notes a rapid growth in such vacancies.
What is the reason for this growth in the popularity of barista work in Oman? How will the country’s coffee culture develop in 2025? Let’s talk about it further.
The popularity of the barista profession in Oman
Traditionally, tea was the dominant beverage in Oman, but with the development of tourism, the spread of modern trends among young people and the emergence of specialized coffee shops, coffee quickly won the hearts of locals.
Omani youth are increasingly adopting a westernized lifestyle, where visiting coffee shops is an integral part of social interaction.
In this culture, baristas are not just coffee makers, but also craftsmen who create a unique experience for customers. The demand for skilled professionals is growing as they shape the atmosphere of coffee shops, which are becoming increasingly popular among tourists and locals alike. The growing demand for such professionals is also evidenced by the statistics of job search platforms. For example, you can view current vacancies here: https://layboard.in/vacancies/jobs-in-oman/speciality/barista.
The popularity of this profession is due to several factors:
A surge in interest in craft beverages. High-quality coffee and creative beverage preparation methods are highly valued in Oman.
Growth of the tourism industry. The increase in the number of tourists increases the demand for qualified personnel in the HoReCa sector.
Affordable training. Barista schools and workshops are opening in Oman, which facilitates access to the profession.
Although Oman has a long tradition of drinking tea and Arabic coffee (kahwa), the emergence of espresso-based drinks, cold brew and other modern styles of coffee has expanded local tastes. In Oman, coffee preferences vary, combining traditional flavors with modern trends:
Omani coffee (Arabic coffee) is a traditional cardamom coffee often served with dates;
Espresso-based drinks such as cappuccino, latte and flat white are very popular in cities and among young consumers;
Iced coffee and iced coffee – Given Oman’s warm climate, iced coffee and iced coffee have become a favorite beverage, especially during the summer months.
Specialty coffees – Demand for high-quality coffees is growing among enthusiasts who value flavor and are knowledgeable about brewing methods;
Blended and flavored coffees – drinks with caramel, vanilla or chocolate syrup are popular among those looking for sweeter and more sophisticated options.
Trends in the Labor Market: HoReCa and Barista Jobs
The labor market in Oman is evolving, reflecting global trends in the hospitality and restaurant sector (HoReCa). Coffee shops have become an integral part of urban life, and coffee consumption has become a refined hedonistic art.
The spread of coffee shops. New establishments, including international chains and local start-ups, are opening rapidly in major cities such as Muscat, creating demand for European cuisine and traditional drinks. The demand for qualified baristas is also growing.
Investments in staff training. Employers are focusing on staff development, opening up career opportunities in the barista profession.
Digitalization of the service. Many coffee shops are implementing technologies to increase efficiency, such as mobile ordering applications and sales management systems, which requires staff to adapt to new tools.
In terms of salary, an entry-level barista can expect 250-400 OMR (approximately USD 650-1000) per month. More experienced specialists working in premium establishments can earn from 500 to 800 OMR (from 1300 to 2000 USD). Salaries depend on the level of the establishment, experience, and additional skills, such as the art of latte making or knowledge of alternative brewing methods.
Barista Job Opportunities in Oman in 2025
By 2025, the job market for baristas in Oman is expected to become even more promising. The country continues to invest in tourism infrastructure development, creating new opportunities in the HoReCa sector. By 2025, it is anticipated that:
- Demand for baristas will grow by 20–30%. This is driven by an increase in tourist numbers and a rising trend of locals opening their own coffee shops.
- Baristas will become more specialized. The market will demand professionals with knowledge of coffee origins, roasting techniques, alternative brewing methods, and even coffee shop management skills.
- New opportunities for women. The barista profession is becoming increasingly popular among women in Oman, reflecting global trends in gender equality and empowerment.
For those who want to build a career as a barista, 2025 offers great opportunities. Employers are expected to offer more training programs, career prospects, and competitive working conditions. This is especially true for those who invest in their education and develop unique skills.
You can master the profession in theory and practice both offline and online. For example, one of the well-known institutions is the National Hospitality Institute (NHI) located in Muscat. It trains baristas, among other things.
Another interesting option is Om Coffee Roastery & Academy, which offers internationally recognized certificates for baristas and coffee roasters. The training emphasizes practical experience. For those looking for flexible learning opportunities, there are online platforms such as Starbucks Coffee Academy. In addition, platforms such as Laimoon offer a variety of barista and bartending courses available in Oman, including in cities such as Muscat and Salalah.
The demand for baristas in the labor market in Oman is growing rapidly due to the popularity of coffee culture and the development of the tourism industry. The demand for baristas is expected to grow by 20-30% by 2025, as the number of coffee shops and tourists in the country increases.
Specialists with additional skills, such as latte art and alternative methods of brewing coffee, will be in particular demand. This creates favorable conditions for career growth in the HoReCa sector.